Client: Reebok / Panthers
Category: Art Direction, Graphic Design

Reebok teamed up with Belgium's finest sneakerstore Panthers to celebrate the rerelease of their iconic 90s 'Aztrek' sneaker. They asked me to come up with an official postercampaign that also translated into free in-store goodies and a small store installation. Inspired by the shoe's 90's color scheme and look and feel, I came up with 2 posters depicting the bold yet calm sneaker in it's full glory.

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